Smith & Wollensky Taipei Now Open

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The First Asia Location Resides at Breeze Nanshan Plaza, Taipei

The group has partnered with Asia Pacific investors and operators S&W Restaurants (Taiwan) Ltd.

 Boston (Jan. 31, 2019)- Smith & Wollensky Restaurant Group (SWRG), has expanded its global presence with the recent opening of their first licensed restaurant outside of the U.S. in collaboration with S&W Restaurants (Taiwan) Ltd., located at Breeze Nanshan Plaza in Taipei. Following the restaurant group’s first successful international launch in London in 2015, there has been a strong global demand for the classic “America’s Steakhouse” experience defined by Smith & Wollensky for over 40 years. Taipei has long been on the brand’s top list of international gateway cities, due to its regional importance, dynamic economy and sophisticated dining scene.

“Smith & Wollensky is America’s most iconic steakhouse brand delivering the ultimate American steakhouse experience,” said Michael Feighery, CEO & President of Smith & Wollensky Restaurant Group. “We have enjoyed tremendous success creating deep relationships with loyal customers in both the U.S. and our first international location in London. Our decision to venture into Asia was inspired not only by the strong demand for a fine dining experience in Taiwan, but also by the love for high quality beef by consumers of Taiwan, especially USDA Prime dry-aged steaks, for which Smith & Wollensky is known. We are thrilled to make Taipei our first stop in Asia and look forward to becoming an important part of the dining scene, contributing to the hospitality culture that makes this city unique in the Asia Pacific .”

Located on the 47th floor of Breeze Nanshan Plaza, the 7,200 square foot restaurant boasts 160 seats, with bar, dining and private room spaces. A selection of seating options with square and round tables, as well as sofas, can accommodate a wide range of consumer demands and provides an ideal setting for special occasions, gatherings of family and friends, and business meetings. The restaurant features an elegant design scheme with a fusion of wood décor and classic green color, accentuated with orange highlights to create a stylish and distinguished design. The restaurant also offers a spectacular view of the magnificent landmark skyscraper Taipei 101 and the charming cityscape of Taipei through elevated 13-foot tall glass windows. An interactive exhibition kitchen allows diners a glimpse of the culinary action as well.

The menu showcases USDA Prime steaks and signature filets sustainably produced by Double R Ranch, hand-butchered and further enriched through in-house dry aging for 28 days, such as a 46 oz. porterhouse steak and a specialty 10 oz. coffee and cocoa rubbed filet. The menu also features regional dishes exclusive to this location with carefully selected premium local ingredients, including roasted sturgeon, a 30 oz. Taiwan Tomahawk pork chop, and a 10 oz. uni filet. The savory and succulent roasted sturgeon is preserved through a low-heat sous-vide cooking method, boldly sprinkled with spices, and fried to a perfect golden brown. The fish is served with nest fern and smoked vinaigrette tomatoes to add a unique local touch to the dinner table. To accommodate the upmarket shops, office towers, foreign companies and banks nearby, the restaurant not only serves classic steakhouse dishes and distinctive cuisines of Taiwan in a welcoming setting, it also offers a live music bar, exclusive to this location.

Celebrating over 40 years as America’s classic steakhouse, the original Smith & Wollensky location opened in 1977 in New York City, and has since become an institution known for its American hospitality and New-York style swagger. Famously described by the New York Times as “a steakhouse to end all arguments,” the time-honored steakhouse brand is proud to be the only U.S. national steakhouse brand devoted to dry-aging and hand-carving USDA Prime steaks in-house, a tried and true tradition that traces back to their first restaurant opening. The team brings this unwavering commitment to quality, integrity and genuine hospitality abroad to the Taipei location with a proprietary dry-aging butcher room on site to deliver USDA Prime beef imported from trusted family farms in the Pacific Northwest.

 

 

 

 

Learn more about Smith & Wollensky Taipei: Click here

 

Media Contacts

Smith & Wollensky Restaurant Group

Kim Lapine

Chief Marketing Officer

klapine@swrg.com

 

Allied Global Marketing

Rosalind Congleton

rcongleton@alliedglobalmarketing.com

 

About The Smith & Wollensky Restaurant Group, Inc.

Since its establishment in 1977 as America’s classic steakhouse, Smith & Wollensky has been committed to delivering unparalleled hospitality and the best USDA Prime steaks, dry-aged for tenderness and flavor and hand cut on site daily. Smith & Wollensky Restaurant Group is headquartered in Boston, Mass., and owns and operates five iconic Smith & Wollensky locations in the US:  Miami Beach; Chicago; Columbus, Ohio; Boston and the newly-opened suburban Wellesley, MA location. The restaurant group, widely known as “America’s Steakhouse,” debuted a new location in Taipei, Taiwan, and will debut a new location as well in Las Vegas in 2019, located at the Grand Canal Shoppes at The Venetian and The Palazzo Las Vegas. The acclaimed wine list, rich ambiance and exceptional service are designed to provide guests with a truly memorable steakhouse experience. Smith & Wollensky has received numerous local and national awards, including the “Best of Award of Excellence” from WINE SPECTATOR® and the “Award of Excellence” from Distinguished Restaurants of North America.